Knowing What to Do with a Fresh MLM Marketing Lead
What is a great mlm network marketing lead, exactly? Then, once you have a great potential customer or potential business partner on the line, what do you do with them, exactly?
Both of these are good questions and understanding the difference between a good mlm lead and a bad lead is the first step towards putting your business on the fast track to success. As important, of course, is to become very skilled at knowing what to say and how to say to effortlessly guide potential customers and prospects into taking a closer look.
MLM Network Marketing Lead – Quality Matters
There are four basic categories or ways of putting your hands on some leads. You can buy them from a lead generation company or broker, you advertise and generate your own branded leads, you can simply connect with people you know and you can entice people into contact you by leading with great information, tips, tricks and inside secrets.
Who do you send Christmas cards to? If you were having a wedding or another special occasion, who would you invite?
Write down these names and simply reach out and connect with these special people in your life. Find out where they are at. What fun exciting, wonderful things are going on in their lives right now? Do your products, service or opportunity seem to be a potential solution for them right now? An opportunity to make their lives better? If they do, then present your solution. Just present it. Don’t push, attempt to persuade or cajole. Then let go of the outcome. Follow up to collect a decision but let the decision – whatever it may be – let it be okay. Some will, some won’t, so what. Next!
New blood is the lifeblood of your network marketing business. So what happens when you run out of people you know to present your products, service and business opportunity to? What’s the plan now? Because you will only find success when you find yourself presenting your opportunity to new people on a regular basis. That’s the shortcut, magic pill and secret ingredient all rolled into one.
Used MultiLevel Leads
The most common thing to do once you have tapped your warm market is to buy a mlm network marketing leads list from a broker.. Lead quality will range from practically worthless co-registration leads to high-quality telephone surveyed leads. And the price will not always reflect the quality or responsiveness of the leads.
Both online and offline lead generation costs a lot of money. Figure $12 to $25 or more. To make a profit, most lead generation companies are literally forced to repackage and resell the same lead at least a half dozen times. In fact, what most people don’t realize is there are only three or four major lead brokers online. The brokers sell to other brokers who then sell to the end consumer.
So while your broker could very well be honestly selling you an one-time exclusive lead – that same lead may also be distributed by other brokers offering it to other marketer’s as well.
Purchasing leads is not necessarily the best option.
So consider generating your own leads. First step is to host an enticing offer or business opportunity “lead capture” page. Then drive traffic to the site. You can advertise offline in magazines, newspapers and even use bandit signs. On the internet you can run pay-per-cliick and pay-per-view search engine, Youtube or Facebook ads. The upside is all leads are truly exclusive to you and your time. The downside is the obvious time and cost of running your own campaigns.
Welcome to Attraction Marketing & Funded Proposals
Most top income earners turn the offs of success in their favor (and you can do the same) by simply leading with free offers, training and tools designed to attract the interest of potential customers and new business partners. People don’t like to be sold, but we love to buy – don’t we? And that is attraction marketing in a nutshell.
Imagine this. I have a challenge. I’m actively searching both online and offline for a solution. You offer free tips and insights I can use today. Without cost, headache or hassle. Do you think you might gain my confidence in doing business with you or moving forward together in some other way that would benefit us both? Of course. It’s so simple. Lead with value, stay in contact, offer even more value and when the time is right we’ll be doing even more business. This is how you create great MLM Network Marketing Leads